So, the news from the highstreets is not as bad as some media feeds would have you believe. We saw plenty of signs of retail customers going against the negative grain in 2018 and reading the news this morning we can see some very positive news regarding Christmas sales figures
Morrisons have done well by using their multichannel approach with a 3% rise in their wholesale division and they managed to outperform their own in-store target by .5%
Selfridges took retail theatre to a new level this Christmas by entertaining their customers with in-store entertainment including pop-up choirs!
This Christmas we have also seen plenty of examples of the use of illuminated and digital media working alongside traditional static POS to help increase sales in high value categories such as consumer electronics
So, let’s not be so glum going into this New Year. Let’s keep innovating and pushing the boundaries and how Luminati can help our retail clients smash their targets for 2019!