What is an FSDU?

Definition of Floorstanding Display Units (FSDUs)

Floorstanding Display Units, or FSDUs, are freestanding displays that are designed to showcase and promote products. They are typically made from durable materials such as cardboard, corrugated plastic, or metal, and they can be designed to hold a variety of different types of products, from food and beverage items to toys, electronics, and more. FSDUs are often used in retail environments, including supermarkets, drug stores, and big box retailers.

Types of FSDUs

There are several different types of FSDUs available, including single-sided displays, double-sided displays, and multi-tiered displays. Single-sided displays are the most basic type of FSDU and are typically used to display one product or product line. Double-sided displays, as the name suggests, are displays that can be viewed from both sides, making them ideal for high-traffic areas. Multi-tiered displays are designed to hold multiple products or product lines and are often used to maximize the use of space.

How FSDUs differ from other displays

FSDUs differ from other types of displays in several ways. For example, compared to traditional shelving units, FSDUs are more eye-catching and can be customized with graphics, colors, and other visual aids. Additionally, FSDUs are more flexible and versatile than other types of displays, as they can be easily moved and re-positioned to accommodate changing product lines or to maximize exposure. Finally, FSDUs are typically more cost-effective than other types of displays, as they do not require permanent installation and can be easily transported and stored.


What are the benefits of using an FSDU?

FSDUs are an effective way to highlight a product or range of products in a retail environment. They can increase brand visibility, help products stand out from the competition, and encourage impulse purchases. They are also easy to move around and position in different parts of the store, making them a flexible and versatile marketing tool.

What materials are FSDUs made from?

FSDUs can be made from a variety of materials, including cardboard, plastic, metal, or a combination of materials. The choice of material will depend on the product being displayed, the weight and size of the product, and the expected duration of the display.

At Luminati, we specialise in more permanent solutions made from Acrylic, as well as MDF and Metal.

How are FSDUs assembled?

Assembly of an FSDU will depend on the type of material and design of the unit. Some FSDUs may come pre-assembled, while others may require some simple assembly or setup. Most FSDUs will come with instructions for assembly or setup, and some may require specific tools or techniques to put together.

Can FSDUs be customised to fit our brand or product?

Yes, FSDUs can be fully customised to fit your brand or product. This can include adding branding, custom graphics, and even modifying the size or shape of the display to best suit your needs.

Can FSDUs be reused or recycled?

Most FSDUs are designed to be reused multiple times, which makes them a cost-effective and sustainable marketing tool. Additionally, many FSDUs are made from recyclable materials and can be easily recycled at the end of their lifespan.

What types of products are suitable for FSDUs?

FSDUs can be used to display a wide range of products, including snacks, beverages, cosmetics, electronics, and many other types of goods. They are most effective for products that are visually appealing and that can benefit from increased visibility and exposure.

Retail FSDU Inspiration

Check out some of our past designs and products below. Please note that most of our FSDUs are priced to order, as customisation elements vary.

Display Stand with Screen

Retail Display Unit

Tyre Display

Retail Display Crates

Salon Retail Display

General Product

Buying and Designing a FSDU

At Luminati, we have over 20 years of experience designing and manufacturing FSDUs for a wide range of clients. From initial concept to final delivery, we have the expertise to bring your vision to life. Our speciality lies in creating more permanent displays using high-quality materials such as acrylic, wood, and metal, rather than cardboard. 

Whether you have a specific design in mind or need help coming up with something new, our team of experts can help guide you through the entire process. With Luminati, you can trust that your FSDU will be a durable, high-quality display that is sure to impress.

Explore our Bespoke Design Service to find out more.

For more information on Retail POS, Custom Displays, Acrylic Frames, Digital Displays, Lecterns & displays for Schools and Businesses please visit our Blog, Industry Specific and Custom Design sections of the website.

Luminati is based on the south Coast in Ivybridge, Devon UK. We have a full manufacturing facility which enables us to offer Custom Designed Display and POS products. Shop our full range of products, including our Clear Acrylic Frames, Custom Designed Lecterns, Digital Advertising Screens and more.

Our Team are always here to help with any enquiry, please send us an email or for more urgent needs give us a call – Contact Us